Masterclass | Make It Human

Growth Culture Masterclass

Practical skills, tools and confidence to shape everyday culture

Build the core knowledge, skills and tools needed to shape everyday culture — in teams, functions and organisations — and apply them immediately.

Most people know culture matters. Few feel confident shaping it:

“We talk about values — but behaviour doesn’t change.”

“Culture feels important, but vague.”

“I’m not sure what to do differently day to day.”

“We need practical tools, not another initiative.”

This Masterclass is designed for exactly that gap.

After 3 hours, you’ll leave able to:

✔ Explain culture clearly — without jargon

✔ Spot the behaviours that matter most

✔ Influence culture through everyday decisions

✔ Use simple tools to shape team culture

✔ Have more confident culture conversations

Join a 3-hour virtual Masterclass, leave with a system for sustainable growth!

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In growth cultures, people and business thrive.

Who it's for & how it works

This Masterclass is for you if:

You lead or influence people — and culture shows up in your results
You don’t need a big programme, just actionable & impactful steps
You want to move from good intentions to clear action
You want confidence shaping culture in your role — today
You want to upgrade your culture knowledge, skills & tools and apply them immediately

Want to build a complete plan for shaping a growth Culture? Our Accelerator programme could be a better fit for you.

What you’ll walk away with:

A shared, objective language for talking about culture
Practical tools to intentionally shape positive behaviour and habits
Clear focus on where to act
Greater confidence shaping culture through your role
Lifelong knowledge & skills you can use again and again!

Pricing: £249+VAT per person (includes a selection of tools to get you started on your journey to a Growth Culture)

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Part 1:
What culture is and why it matters

Learn how to turn culture into a tangible and malleable force for growth, and wow stubborn stakeholders with measurable & proven impact.

🗂️ Use the culture triangle to make culture tangible

🏁 Win stakeholder support with measurable impact

Part 2:
A formula for success

Explore the components in standout cultures and pin-point the 5 Elements that fuel human and business growth.

🔍 Access a proven model & language for culture

🔄 Take part in a live Habit Swap

🎯 Identify actions to strengthen your culture

Part 3:
Learn from real-world successes & failures

A practical exploration of some well-known organisational cultures (e.g. Airbnb, Octopus Energy, WeWork, etc.) using the MIH Growth Culture Canvas.

🗂️ Access proven culture design tools

🏁 Real-world case stories

💬 Learn from peers and shared experiences

Part 4:
Get started in your organisation

Finally, we set you up to get started shaping a growth culture where you are with our HABIT approach and tools to get on the right path and build momentum.

🎴 Download your own Growth Culture card set

📘 And a toolkit for making growth a HABIT