Values in Action Check

WD-40 reinforces its values by actively using them in real decisions and conversations. Teams pause to reflect on whether actions align with expected behaviours, especially after key moments or tensions.

This ensures values are lived, not just stated, and helps maintain consistency between intention and experience.

Inspired by:

WD-40

Growth Culture Element:

Workplace

Growth Culture Subcomponents:

Integrity & Respect, Clarity & Consistency, Shared Ownership

Why it matters:

Culture weakens when there’s a gap between words and actions. This habit closes that gap and builds trust.

Who can implement:

Leaders, Managers, Teams

How to get started:

At the end of key meetings, ask: Did this reflect our values?
Use values as a lens in decision-making discussions. Encourage teams to respectfully challenge misalignment. Share examples of values being lived (or missed).

Explore more:

https://wd40company.com/our-people/our-values